三口山燕窝品牌是燕屋建造与管理、燕窝进出口贸易、燕窝产品研发与品牌管理、燕窝批发与连锁销售于一体的燕窝全产业链企业。品牌定位于年轻消费人群,在视觉形象上对应燕窝食用前必须浸泡的重要环节,将“三口山”字中笔划大胆的在画面上构成空间视觉。标志与图形为同一元素更为视觉统一化,在可设计范围内打造与产品相符,与定位相合的品牌感。
SANKOUSHAN Cubilose is the construction and management of Yan House, Cubilose import and export trade, Cubilose product development and brand management, Cubilose wholesale and retail sales in one of the bird's nest industry chain enterprises. Brand positioning in the young consumer groups, corresponding to the visual image on the edible Cubilose must be soaked in an important part of the "Three Mountains" in the words of the bold composition of the visual space on the screen. Logo and graphics for the same element more visual unity, within the framework of the design to create consistent with the product, and positioning consistent brand sense.
Visual Identity, Graphic, Package
視覺系統、圖形設計、包裝設計
January
2015.01
SANKOUSHAN
三口山